Espinoza joins executive team to help drive the adoption of ultra-thin film batteries.
REDMOND, Wash. - April 21, 2016 - BrightVolt, the global leader in the design, development
and scale manufacturing of ultra-thin film, flexible batteries, announced today the addition of Venetia
Espinoza as Vice President of Marketing and Product.
BrightVolt's name change and new executive team rounded out with Espinoza comes at a pivotal time
during the massive game-changing potential of Internet of Things (IoT). BrightVolt is poised to capitalize
on IoT having raised $14 million in their series A and are gearing up for a series B.
Espinoza will be based in the company's Redmond, WA headquarters. She will focus on accelerating the
adoption of BrightVolt's market leading power efficient, flexible and ultra-thin batteries and
microelectronics that are used in sensors, medical devices, wearables and smartcards.
"Our value starts at the 'heart' of the device," said Todd Peters, CEO, BrightVolt. "Whether it's medical
devices or smart cards, we're packing more energy into smaller batteries than anyone else. And with
Espinoza at the helm, we have the consummate business athlete in place, someone who can tell this story in
a nimble, wholly comprehensive manner. She's an accomplished marketer, product manager and business
developer, readily jockeying between skills. While our engineers and scientists can bring this technology to
life, it's Espinoza who can expand our critical platform and inform the latest, most innovative product
developers that with our custom power source, their product can succeed."
Espinoza joins BrightVolt from Softcard where she was Vice President and General Manager, responsible
for all joint sales strategies, channel distribution, digital marketing, social media, advertising and PR. Prior
to Softcard, she was Director of Product Management-Digital Stores and Mobile Payments at T-Mobile
(2007-2012), where she managed T-Mobile's entertainment and digital media business. In this role,
Espinoza had P&L and operational management accountability for web and mobile products with combined
yearly revenue of $270MM. She also had direct involvement in leveraging a relationship with Google,
forging a strategy to introduce direct carrier billing and T-Mobile Top Picks for Android Market.
"I'm joining BrightVolt's executive team at a vital time in the industry, when we will bring to life the
incredible potential of the Internet of Things in a way no one has seen before," said Espinoza. "As a team,
we'll be working to wildly disrupt this fast-growing industry by designing, custom-building and production
tooling small-form battery products that answer the immediate needs of the world's most innovative
technological products and to further extend BrightVolt's platform."